Marketing Services

Marketing Services

Integrated Solution

Federal Direct is a single source for your marketing needs, integrating web-based marketing tools with full service direct mail and fulfillment capabilities all under one roof. We know that getting the most out of customer relationships starts with a multi-channel approach that can drive sales and increase profitability.

With creative advice and innovative solutions, we help you develop an integrated campaign designed to bolster response rates and encourage new sales. Would you like to see how we do it?

Integrated Marketing Solution
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Email Marketing

Integrated, targeted email blasts provide an inexpensive opportunity to touch your client or prospect. With email marketing, you no longer have to wait weeks or months to measure the result of a campaign.

With custom built analytics that track response rates, we can help you see trends across multiple performance indicators and react to them accordingly. And you can access it all in real time, 24/7, from any web browser.

Email Marketing
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Lead Capture

Coupling your direct mail and email efforts with PURLs or GURLs will drive traffic to micro-sites, providing an opportunity for immediate action by the customer to complete a transaction, enter contact info, or register for a loyalty program.

Branded landing pages can be automatically personalized with content relevant to each individual and have the ability to capture responses and contact information, while immediately triggering a lead alert to a sales representative. This automated notification of a response arms your sales reps with timely response information and makes it more likely they will convert a prospect into a client.

Lead Capture
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