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The Federal Core®
The Federal Core®: from experience, innovation.

Innovative. It's not a term most folks would immediately use to describe a printing company. But at Federal Direct, we've earned our reputation as innovators, by applying knowledge we've amassed over the years in unique and creative ways for every project we undertake.

To help, we adhere to The Federal Core® - an adaptable business philosophy that directs us in assigning an appropriate mix of personnel, capabilities, and systems to each job. It gives us the vision to identify potential problems and to muster our intellectual and technological resources to create solutions for those problems. The Federal Core helps us make each customer's experience with our company consistently satisfying from beginning to end.

Here's how the Federal Core works.

  1. We understand. We begin every client relationship by developing a thorough understanding of their objectives and challenges. This information - which augments insight we've gained through our extensive experience - helps us to better comprehend a client's business, their industry, and their expectations from a partner. To secure this knowledge, principal members of our organization meet with each client for a pro-active discussion of these issues. Independent research by our professionals helps add perspective to our knowledge base.
  2. We create. With our understanding firmly established, we then turn to the specific task at hand: our client's project. Representatives from every part of our company - customer service, art, data processing, printing, lettershop, and distribution - meet to discuss the details of each project, and to brainstorm the best way to see it to completion. How can we draw from our experience to add innovations and efficiencies to the project? Which personnel are most compatible with this client's needs? Which capabilities and technologies will come in to play? And so on. This organic process culminates with a strategy for success, one that details the processes and any innovations we will employ to execute the project, along with a select team of professionals we assign to it. Spearheading this team is a Senior Customer Service Representative who oversees every detail of the project and provides our client with a reliable, single point of contact. Each member of the team is also thoroughly versed in the project's details, to provide additional support to the client should the need arise.
  3. We propose. After creating a detailed strategy and selecting the team best equipped to accomplish it, we then subject the project to an intensive review with an eye toward making it more effective, cost-efficient, and effortless for our client, and recommend accordingly.
  4. We execute. The preparation we do before each job helps us anticipate potential problems and build creative solutions for them into our plan. Still, unforeseeable obstacles occasionally arise in the course of operations. Our strategies are designed to be flexible enough to adapt to and solve those problems on the fly, with innovations that ensure our clients are truly satisfied and our deadlines are truly met.